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Living in True Wellness
Discover Magazine
November 2010.

This is no truer than these days of unchecked consumerism, which has turned an increasing number of people exhausted by the proverbial rat race to redefine success, one that puts a premium not only on material wealth but also—and more importantly—on one's wellness of mind, body and spirit.

Toward that end, these men and women with a renewed appreciation of the true meaning of the "Good Life", are not only deepening family ties but reconnecting with the very things from which life flows. Thus on weekends, it would not be uncommon for them to bring their families to Tagaytay City, where the lush scenery and the crisp and clean air belie its short distance to Metro Manila. There, they bond among themselves and with God's precious gifts to mankind.

It is also in Tagaytay where Robinsons Land Corporation (RLC) , one of the country's premier property developers, is providing families with means to take their admirable pursuit of wellness beyond weekends with The Wellington Courtyard, a beautifully designed, low-rise condo development under its Robinsons Communities portfolio that sits on a sprawling 6,000 sq.m property located along Mayor's Drive and Mahogany Avenue.

The Wellington Courtyard is comprised of clusters of five-storey condos with an aesthetic that recalls a hint of American cottage living but with a decidedly European flair. The unit configurations go from a 29 sq.m one-bedroom unit priced at P1.9 million, to a 49 sq.m two-bedroom affair pegged at P3.2 million, and an 80 sq.m two-bedroom penthouse loft that fetches for P5.6 million.

"An increasing number of individuals and families are now putting a premium on overall wellness, taking responsibility of their quality of life, which is not just about physical health but equally about life satisfaction.," says Rouen Raz, Vice President for Sales and Marketing of Robinsons Communities.

"The great value proposition of The Wellington Courtyard for these individuals and families is that their pursuit of a more rewarding life doesn't have to be limited to just weekends. With the country's continually improving roads and infrastructure, travel time to and from Tagaytay City and the urban hubs in Metro Manila is getting shorter and shorter. Now, they can eat healthier foods and enjoy the psychic benefits of nature everyday without having to disrupt their professional lives."

It should also be noted that such individuals and families can continue to enjoy the creature comforts they have become accustomed to in the city within the cozy confines of The Wellington Courtyard.

The Wellington Courtyard includes the features and amenities like a clubhouse, a gazebo, separate swimming pools for adults and kids, a multipurpose court, an open-air picnic ground, and bird fountain. Moreover, this gated community will have 24/7 security, underground drainage utilities, Meralco power supply, and cable and telecommunications-ready units.

Indeed, a life spent daily amid Tagaytay City's resplendent natural and nurturing beauty and the modern luxuries of The Wellington Courtyard could very well be a piece of heaven on earth. To know more about a life lived in true wellness, visit www.robinsonscommunities.com or call (02) 248-5888 or 0922 8380888
Robinsons Land's Southern Comforts
Discover Magazine
November 2010

With an epic history behind it, along with its natural wonders and industrious people, Cebu has emerged as one of the most progressive provinces in the country, its offerings in terms of business, commerce and leisure rivaling even those of Metro Manila.

Robinsons Land Corp., one of the country's premier property developers, has made major in roads in Cebu, transforming its urban landscape with such developments as Robinsons Place Cebu, Robinsons Cybergate Cebu, Blue Coast Residences, Aspen Heights, and Amisa.

Robinsons Place Cebu stands in the heart of Cebu City's 3 major thoroughfares - Fuente Osmeña Avenue, General Maxilom Avenue and F. Ramos Street - and is directly linked to the Cebu Midtown Hotel, another Robinsons Land property. Within walking distance from a number of office buildings, banks, pension houses, hospitals and other hotels, the four-level shopping mall features a solid mix of dining, retail and service establishments, with more than 90 stores that include popular Manila-based retail brands and proud homegrown names, plus Robinsons Malls' anchor brands - Robinsons Department Store, Robinsons Supermarket, Handyman Do-It-Best and Robinsons Appliances.

Robinsons Cybergate Cebu, on the other hand, is RLC's latest project in the queen city of the south, located at J. Llorente St. corner Don Gil Garcia St. facing Fuente Osmena Circle. Within the very modern architecture of this PEZA-accredited building is a mix BPO offices and first-class medical clinics and wellness centers, while the first two floors make for a shopping and lifestyle destination. Popular outlets include Jollibee, Shakey's, The Coffee Bean & Tea Leaf, Bo's Coffee Club, Mooon Café, and Quikshop, while services include Robinsons Bank, Western Union, Dr. Iben Ting Pharmacy, Rose Pharmacy, LBC Express and CD-R King, among others.

Over in Barangay Punta Engaño, Lapu-Lapu City, Cebu, which is five minutes away from the Mactan International Airport, is RLC's residential resort project under its Robinsons Communities brand: Blue Coast Residences. This exclusive 3.37-hectare development facing Magellan Bay is imbued with a colonial American aesthetic informed by the Spanish Pueblo Revival, and for the enjoyment of future residents the subdivision boasts of such features and amenities as a wading pool, infinity pool, bird fountain, gazebo, administration building, multipurpose clubhouse with a lounging deck that overlooks the infinity pool. It is offering future residents lots only with the option for house construction.

In Consolacion, Cebu, on the other hand, is Aspen Heights, another subdivision project of RLC, this time under its Robinsons Homes brand. Sitting on top of rolling hills, the future residential enclave offers house-and-lot packages for a variety of colonial-style house models, including the 92 sq.m Simba 73 and the 108 sq.m Arielle 72, with all the homes featuring a car port and a balcony.

Then there is AmiSa, rising on a stretch of white sand beach in Mactan Island, Cebu. Under Robinsons Land's Luxuria brand, this master-planned 5-hectare resort community with a 210-meter beach frontage will recall the charms of Australia's Gold Coast as it stirs an exquisite mix of residential condominium towers and a full-service hotel, with plenty of exciting retail and leisure options thrown in.

At AmiSa, which means "an object of beauty, desire, or pleasure" in Sanskrit, residents will be greeted each morning by the caresses of a gentle sea breeze and bask in nature's splendor throughout the day. For their creature comforts, there are the world-class features and amenities at AmiSa's five-star hotel, including a fully-loaded spa, mini theater, KTV room, playrooms for kids and adults, and top-of-the-line fitness center—all of which will be made available to residents. Even more priceless are the spectacular views that residents will enjoy not only of the resort itself but also of Magellan Bay and Hilutungan Channel, as each condo unit will have a balcony.

That Robinsons Land is betting heavily on Cebu with this flurry of lifestyle offerings should come as no surprise. The province, after all, enjoys a vibrant economy fueled by its international port facilities and a solid educational system that is meeting the needs of the multinational companies that have set-up offices there. Needless to say, Cebu's beauty and natural charms are also helping to fuel the economy, as the number of tourist arrivals at the Mactan International Airport remains steady.

However, Robinsons Land's attachment to Cebu runs deeper than its commercial potentials. It was, after all, in this gem of a southern province where John L. Gokongwei Jr.—the highly respected taipan who is the chairman emeritus of JG Summit Holdings, the parent company of RLC —was born, established roots, and built through the sweat on his brow the foundation of what has become an empire with an admirably diverse portfolio.

Thus, it is only fitting that some of the most exciting projects that Robinsons Land is currently undertaking are situated in this lovely southern province that once cradled its beloved patriarch.
Cleopatra's bet and other pearls of wisdom
Gianna Maniego
Manila Standard Today
November 4, 2010

Of all the precious gems in the world, none possess more allure nor have left a more indelible imprint on the world than pearls.

In ancient times, pearls were considered so valuable that royalty hoarded them and often equated them with the wealth of their kingdoms. So much so that even Cleopatra, fabled queen of The Nile, wagered her pearl earrings to prove Egypt's prosperity and rich culture to her Roman consort, Marc Antony.

Legend has it that she steeped one of her pearl earrings—which at the time were considered the biggest, and therefore the most valuable, in the world—in vinegar and drank the pearl cocktail to show that she could throw the most expensive banquet in the world. Needless to say, Marc Antony conceded.

Long revered as a symbol of wealth, pearls are some of the most sought after jewels in the world, reflecting grace, sophistication and an unmistakable touch of elan. Many use it as a metaphor for something rare and admirable, an aspiration which dreams are built upon. It was this imagery that Robinsons Land Corporation sought to capture and reflect in their latest high rise residential property.

A classic lifestyle choice

Like the jewel for which it was named, The Pearl Place exudes elegance, with a stylized design aesthetic that is very modern—concrete and glass facades, wide windows and embellished interior details. Even the two towers look like an oyster when viewed from the top showing the pool area and the amenities below.

Sprawled across 3,000 sqm of prime real estate, this mixed high-rise boasts of 1,502 residential units spread across two 37-storey towers. The ground floor features 800 sqm of commercial space available to restaurants, fastfood chains, convenience stores, laundry shops and other retail outlets, with the ultimate comfort and convenience of its residents being the primary thrust.

With all that going for it, it's easy to see that The Pearl Place's claim as a classy—not to mention classic—lifestyle option is no idle boast.

The three A's

In the early days of real estate, the key words for both developers and buyers were "location, location, location." In these days of shrinking urban space and protracted commutes, however, residents looking to buy their share of urban space have three things in mind: accessibility, amenities and affordability. The Pearl Place fulfills these requirements to a T.

Located in a highly desirable location, along Pearl Drive beside the University of Asia and the Pacific, in the middle of cosmopolitan Ortigas, The Pearl Place is an easy walk to many establishments like banks, hotels, schools and churches, even the Philippine Stock Exchange. Close to malls like Shangri-la Edsa Plaza, SM Megamall and The Podium, it is also a short brisk walk away from major thoroughfares like Shaw Boulevard and Edsa. Commuters have several options to get to their destinations: bus, jeep and MRT.

With amenities like a multilevel podium, a Summit Lounge, swimming pools, function rooms, and a gym, The Pearl Place is the perfect choice for homeowners who yearn for the comfort and convenience of living in the city. More importantly, it offers 24-hour security and ample parking space, premiums so important to today's young urbanite.

According to Rouen Raz, VP for sales and marketing of Robinsons Communites, "The Pearl Place appeals mostly to young career professionals and businessmen who prefer to be independent and to have their own space. Starting (is it starting or start up) families will also find this exclusive community suitable to build their home. If you will go to the site, you will realize that The Pearl Place is located in the quieter side of the Ortigas District. With its location – it really brings everything closer to home "

The best thing

But the best thing The Pearl Place has going for it is its affordability.

The two towers will have 1,502 residential condominium units priced at about P70,000 per square meter—an amazingly low price for such a highly developed and urbanized area. Of those, 1,176 units will be sold in 24sqm studio cuts. There will also be 226 one-bedroom (units and 100 two-bedroom units for sale Cuts for the pearl will be in 24sqm for the studio, 32 sqm for the 1-bedroom unit and 48 sqm for the 2-bedroom unit.

The units will be turned over to the resident as bare spaces, giving buyers a free hand in the design of their own home.

Various housing packages may be obtained from all accredited banks of RLC such as Robinsons Savings Bank, BPI, Metrobank, BDO, PSBank, Land Bank and HSBC.

This P2.8 billion property is aptly marketed under the Robinsons Communities brand, which seeks to provide housing options which are both high quality and highly affordable. The Communities portfolio includes the residential properties like the Escalades at 20th Ave in Quezon City; the Escalades South Metro in Sucat, Woodsville Mansions in Merville, Paranaque City, The Wellington Courtyard in Tagaytay City, and Gateway Garden Ridge in Mandaluyong City.

With The Pearl Place, Robinsons Land Corporation once again shows its commitment to style, to accessibility, to affordability, but most importantly, to its residents, by merging all those components into a flawless whole, a bright and shiny pearl.

For more information, call 248-5888 or 0922-8380888, or visit www.robinsonscommunties.com.